Cincinnati Bell commercial features Nick Lachey

TV viewers will see lots of Nick Lachey on ABC -- and other channels here -- as the spokesman for Cincinnati Bell Fusion WiFi.

A new TV commercial features Lachey being chased by fans near a house by the School for Creative & Performing Arts, through Fountain Square, across the pedestrian bridge over Interstate 71 by the Greyhound Bus station and in an alley behind the Aronoff Center.

It was shot June 17 by WonderGroup of Cincinnati.

Lachey, a 1992 SCPA graduate, also will appear in radio, print, online and in-store promotions through December for the combined wireless and WiFi service, says Lisa McLaughlin, Cincinnati Bell spokeswoman.

"Nick is a Cincinnati guy, and they felt he connected well with the target audience," she says.

The campaign is aimed at "technology-savvy consumers (like Nick) who want the latest and greatest" products and service, and tweens and teens who often influence their parents' buying decisions, she says.

The commercial will air during the premiere of Lachey's "High School Musical: Get In The Picture" (8 p.m. today, Channels 9, 22).